1. Unexpected Giveaways As everyone knows, interesting promo products are a sure way to attract consumers. No one wants to receive a pen when they could be given something fun and different instead! So, how do you do it? Finding unpredictable products takes some time and research-- you shouldn’t expect to find them on the front page of a website. Be sure to think creatively when brainstorming product ideas, and don’t stop thinking. No, settling for a different colored pen is not an option this time!
2. Thoughtful Items
Customers want to know that you care about their interests before they attend your event, so show them you do! Items such as lip balm and water bottles are always great choices to supplement your tradeshow-- water bottles especially if you’re hosting a 5k race or tennis match. Items like these prove that your company is prepared for the event, and cares about their customers.
3. Useful Items
When a customer is given an item with a high perceived value, they’re going to want to keep it. Additionally, customers are going to be motivated to keep a product if it is useful to them in their everyday life. For example, nice sunglasses, a USB port, earphones, or portable speakers are most likely to be kept past the date of your event. High quality pens are also a good idea, as the customer will choose to keep it over a cheaper one from a different brand.
4. Well Made Items
Customers aren’t going to want to show off their product to those around them unless it’s well made. Every time people look at your tote bag or expensive water bottle, they’re definitely going to notice the logo on the side of it. The more often your company decides to do a giveaway, your company gets shown off.
Customers tend to trust the brands that they know and love, especially when these brands have a reputation of being high quality. For example, customers tend to trust the Camelbak waterbottle more than any other brand because of its reputation for durability, Choosing such products will lead to better reactions of your company